Stan Cotton's Profile
Thirty-five years and millions of miles later - as an ad man, author and speaker, never a corporate employee - Cotton was and remains the definitive outsider with dozens of small to multinational clients, including US and foreign government agencies
on five continents, notched on his hired gun.
He made a great living for over 35 years with his team of free-lancers kicking advertising mediocrity in the head for both fun and profit.
Cotton describes himself as a "hired guns for rare clients."
He always succeeds with help from his "BIG IDEA" freelance team in spite of skeptics, critics and conventional wisdom.
Cotton who started with local retailers now operates behind the scenes developing BIG IDEAS for companies and organizations.
In each instance, Cotton does not rely on complicated research, time-consuming focus groups, decision trees or charts or graphs depicting "consumer sensitivity" or "how to seek art awards."
In each instance, Cotton relies on on showmanship,decisiveness and a "can do" attitude in the face of risk.
Stan’s recent work can viewed on these web sites: pickcotton.com joinfoil.org
Articles By Stan Cotton
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